Claire Stanley-Manock, Head of Biddable Strategy at equation

Possessing 17 years’ experience, Claire has encountered almost all areas of digital including (but not limited to) PPC, programmatic, paid social, strategy and tracking, working across a multitude of sectors. Skilled in putting together a strong strategy, Claire works with personalised ads helping to always drive the best performance. A credit to Claire’s expertise, knowledge and industry-wide reputation, she was recently asked to be a judge for the UK Biddable Media Awards 2019.

Fahmi Mohammed, Head of Display at Greenlight

Fahmi is Head of Display at Greenlight, leading a team of planners, strategists and programmatic traders, and overseeing the overall programmatic operations. Fahmi has over a decade’s worth of experience in the display space and has led global media campaigns across several verticals including insurance, services, and leisure.

Fahmi focuses on aligning audience touchpoints across different channels (such as display, video, mobile and social) with brands and breaking down siloes to integrate media, technology, and data to run impactful media programmes. During his career in digital, Fahmi has worked extensively with market-leading technologies ranging from DSPs, DMPs, ad servers, attribution, business intelligence, and brand safety platforms to deliver exceptional performance for clients. He’s also an active speaker at various programmatic display events and a seasoned contributor to wider industry conversations.

David Ingram, Founder at Bring Digital

David is the Founder of Bring Digital, a specialist performance marketing agency working with brands such as Formula 1, Cotton Traders & American Golf. David was named ‘Entreprenaur of the Year’ and ‘The Chairmans Rising Star’ at the Made in Manchester awards earlier this year and has built a strong reputation for successfully devising and executing ROI-driven digital strategies for leading consumer brands.

Prior to launching Bring Digital, David led the organic search team at AO.com, and has been personally responsible for devising search strategies for brands such as JD Sports, Ann Summers and DW Fitness First.

Mel Hyde, Associate Director of Paid Media at Edit

Mel is Associate Director of Paid Media at Edit, with numerous years of experience leading some of the UK’s largest PPC accounts. She is adept at utilising multiple channels to deliver best-in-class strategy and performance.

 

Duncan Nichols, Director of Strategy & Planning at Croud

Duncan has worked in digital for eight years, with most of that time spent agency-side (though he started his career selling theatre tickets online for Time Out). His background spans all aspects of digital marketing, and after working in biddable media at Mindshare, he left in 2017 to join Croud, where he’s now their Director of Strategy & Planning.

 

Damien Bennett, Director of Strategy at DQ&A

Damien has spent most of his ten years in digital putting two fingers up at industry “best-practice”, challenging the industry to be more transparent and advocating for improved ways of understanding performance.  He is a regular speaker at events and his work has been recognised through several industry awards.

Damien’s present role centre’s on ensuring that we deliver best-in-industry work for our partners helping them to rethink the rules of marketing.

Max Hoppy, Joint MD at Bind (Official Keynote Speaker)

Max is joint MD of Bind – a biddable media agency, recently recognised as Small Digital Agency of the Year at the Prolific North Awards. He has previously held C level marketing positions at TyresOnTheDrive, Iceland Foods and various technology startups. He learned his trade working as an Industry Manger at Google.

Outside work, Max is a hands-on Dad, teaches children to ski and is governor of Manchester primary school Old Hall Drive Academy. His long-term ambition is to change how business (and marketing) is taught in schools by leveraging talent and experience from the private sector.

Oliver Hopkinson, Joint MD at Bind (Official Keynote Speaker)

Oliver is the other joint MD of Bind. He brings the agency side experience to the partnership having been a director in both a big network and a mid-sized independent. Oliver is also the entrepreneurial brother, starting his first business straight out of university, which he grew and sold 5 years later. Outside work, Oliver is about to become a hands-on Dad(!), but currently spends most of his free time with his French Bulldog Dre.

Both brothers are lifelong learners with 5 degrees between them, including Executive Scholarships in Marketing from the Kellogg School of Management, Chicago.

Mark Byrne, Paid Media Performance Director at Greenlight

Mark is a Paid Media Performance Director at Greenlight and oversees paid media strategy development and execution. After graduating with a degree in Marketing, Innovation and Technology from Dublin City University, Mark spent three years working in paid media in Toronto, before moving to London where he’s worked for two years across all paid channels.

With experience across a range of verticals in both B2B and B2C, Mark enjoys developing audience-first, cross-channel campaigns and driving performance through relevant, intent-based paid media.

Mel Walker, Digital Strategy Director at Bring Digital

Mel joined Bring Digital from Shop Direct and was initially the agency’s Head of Analytics and Insight. She has over 9 years of experience and has previously worked at Missguided and Redeye International Digital Agency working on household names such as Office Depot, Monarch Airlines and Hotel Chocolat.

With a wealth of experience in all things data, CRO, web analytics and customer profiling; Mel is currently the agency’s Digital Strategy Director.

Jon Greenhalgh, Digital Media Director at Edit

Jon is Edit’s Digital Media Director, having over 10 years of experience in the field. He has a track record of developing market-leading digital products. He has a real passion for developing the right digital strategy to help our clients grow and to deliver best in class activation.

 

Andy Cooney, Commercial Director at Croud

Andy is currently the Commercial Director at Croud, working with the channel teams to understand clients’ challenges in order to form a strategy. Prior to this role, Andy worked as Head of SEO at Croud, and previously led the Unilever Global SEO team, as well as working with clients like PlayStation, New Look, The North Face, Vans and many more.

 

Alison Jellicoe, Marketing Consultant at equation

 Marketing consultant for equation, Alison is a font of knowledge and has cemented herself as the go-to person for industry insights. With a passion for paid media and engaging with new clients, Alison thrives when advising global brands on how to build their brand online.

There’s not much Alison hasn’t seen or done; she was even among the first ‘batches’ of agency personnel who earned Google Accreditation. Having over 20 years’ experience in industry, Alison has a marketing background as diverse as it is impressive and has worked with a range of enviable brands.

Rob Smith, Managing Consultant at DQ&A

Rob has a long history working within the advertising industry. Having grown both the programmatic and paid social propositions for Dentsu in Manchester (DAN North), Rob then moved to become an independent programmatic consultant in 2017 before joining DQ&A in 2019. He is passionate about empowering clients, giving them clarity and transparency in their digital activity and is well-versed in all aspects of online advertising.

Rick Guttridge, Managing Director at Smoking Gun (Master of Ceremonies)

With around 20 years of agency experience under his belt, Rick has worked on some of the biggest brand names in the world achieving front page client coverage on titles as diverse as the Guardian and Daily Star, major features on BBC peak shows and had clients trending on social channels.

Having started out working in a full service agency, he takes a holistic view of PR and its place in the marketing mix. This approach has proven invaluable as the media landscape has evolved at a rapid pace in recent years and he has embraced the opportunities created by the new social media channels and further convergence of PR and other disciplines such as SEO and social media.

After a period as MD of in a consumer specialist agency, he set up his own venture, Smoking Gun PR in January 2010 with wife Vanessa where they set about proving the impact strategic PR can have on an organisation. Banning AVE (some years ahead of the CIPR and PRCA).