At our recent Digital Leaders Masterclass in Manchester, we were thrilled to see a huge turnout, with over 70 senior digital leaders from many of the UK’s most reputable brands and agencies in attendance.
The 12th event in the Marketing Masterclass Series took place on Tuesday 6th November in the heart of Manchester at the Museum of Science and Industry and provided delegates with the unique opportunity to discuss, debate and share knowledge on the big issues facing the digital – as we enter 2019.
Our Official Master of Ceremonies – WMG’s Director of Digital Operations Ian Lloyd (Right), welcomed delegates, before Mark Leach, User Conversion’s Managing Director and former Head of eCommerce at Missguided (below) delivered his keynote talk which provided delegates with an in-depth understanding on how to set up a structured CRO framework and how to utilise analytics for success.
Following the keynote presentation by Mark, delegates took part in a series of five roundtable sessions, which addressed the current and future developments that were shaping search marketing, data, CRO, UX, Content Marketing and emerging digital technologies.
The event also provided delegates with a fantastic networking opportunity, in which they were able to meet their peers from a wide range of industries. Delegates on the day included: Steinhoff, Matalan, Iceland, BBC, Virgin Media, Swinton Group, Arla, Footasylum, Hotter, Pets at Home, Slater and Gordon, BookingGo, Motors.co.uk, Cotton Traders, The Hut Group, Very.co.uk, Shearings, Aviva, Hermes, Countrywide PLC and many more…
In the post-event delegate survey, we managed to achieve a record 93% Positive Satisfaction Score. The event also achieved a record number of delegate registrations and continues to demonstrate the growing reputation and popularity of the Marketing Masterclass Series.
The Digital Leaders Masterclass was produced by the Marketing Masterclass Series in association with partners: McCann Connected, Edit, WMG, User Conversion, Search Laboratory, Blueclaw, LION+MASON, Digitaloft and Forward Role Recruitment.
We’ll be announcing further details about our 2019 event schedule very soon!
Related Content:
Read our latest delegate reviews
View the official event showreels