We’re thrilled to announce that holiday comparison provider icelolly.com will take center stage at June’s Data, Analytics & Insight Leaders Masterclass in Manchester by delivering the official keynote presentation.
The presentation by Gemma Needham and Reema Vadoliya will provide delegates with a real-life case study and will highlight icelolly’s journey from a basic analytics setup to implementing a dynamic and customisable system and how this advanced data analytics infrastructure has enabled icelolly to use rich data to best identify opportunities for their customers.
The event, which is the 11th in the Marketing Masterclass Series, will also see former PZ Cusson’s Global Digital Director Paul Morris act as the Official Master of Ceremonies.
The #DATAMANC18 masterclass will be held in the Gattatt Suite at the Museum of Science and Industry in Manchester on Tuesday 5th June 2018.
With many of the UK’s biggest brands already confirmed to attend #DATAMANC18, delegates will have full access to a unique learning experience through a series of engaging roundtable sessions that will explore the key challenges and opportunities in how brands can harness powerful consumer and audience data to drive marketing performance and campaign success.
The Data, Analytics & Insight Leaders Masterclass is produced by Marketing Masterclass Series in association with Acrotrend, Boxclever, The Data Shed, Search Laboratory, Adthena, Go Inspire and Forward Role Recruitment.
If you’d like to attend the masterclass, please click here for registration.