Digital Superchats #5: The Round-Up

Since officially launching the Digital Superchat Series in 2021, we’ve been delighted at the record numbers of delegates who’ve taken the time to attend the online sessions.

At our 5th edition of Digital Superchats, which took place on Tuesday 30th November 2021, our panel of speakers delivered a series of short talks which examined the key trends, challenges and opportunities that are shaping digital content strategy – Right Now!

The event was attended by our largest audience to-date (for an online session) and included delegates from many of the UK’s biggest brands: Marks and Spencer, Wickes, PrettyLittleThing, NastyGal, Halfords, Holland and Barrett, FOOTASYLUM, Hotter Shoes, Travis Perkins, Bupa, Select Car Leasing, N Brown Group, Nationwide, Lloyds Banking Group, The Travel Chapter, Sykes Cottages, Spectrum Brands, Well Pharmacy, ISAWITFIRST, Beko and many more…

A massive thanks to all our speakers: Jennifer Grey (Digital PR Performance Director at Greenlight), James Roach (Head of Content & Creative at Croud), Rosa Mitchell (Head of Digital PR at connective3) and our wonderful Master of Ceremonies Max Hoppy (Joint MD at Bind).

If you didn’t manage to make the session, we’ve added the full recording  below for you to watch in your own time and share with your colleagues.

If you’d like to e-attend our next Digital Superchats session (Paid Media & PPC) on Tuesday 25th January 2022, you can pre-register your delegate seat here.

 

Secure your Place for Next Digital Superchats e-Session

Delegate Registration Opens for Digital Superchats #5 (Digital Content)

If you’d like to attend our next online installment of Digital Superchats, which will focus on “Digital Content”; details on how to secure your seat are below.

Event: Digital Superchats #5 (Digital Content)
When: Tuesday 30th November 2021
Time: 9.00am to 10.30am (UK Time)
Register To Attend: Book Your e-Seat Here

In this, our 5th edition of Digital Superchats,  our panel of industry experts will deliver a series of short talks, sharing the latest thinking in digital content strategy – sharing real-world examples.

The online session will provide delegates with a number of highly actionable takeaways on utilising content to drive online performance across the digital channel. Key areas of focus include: Using a content-led approach to boosting online search visibility, audience engagement, brand awareness and enhancing sales conversions.

To maintain our strict quality control process, there’ll be a limited e-seat capacity in place for the event; delegate passes will not be available to anyone working within an agency, consultancy, marketing services supplier or freelance role.

The Digital Superchats Series is attended by senior marketers from many of the UK’s biggest, most reputable and fastest growing consumer-facing brands; view a sample of who attends here.

 Produced by the Marketing Masterclass Series

Digital Superchats

Key Highlights: Digital Content Leaders Masterclass

Contact Us: The Best in Digital Awards 2021

At our recent Digital Content Leaders Masterclass, which took place on 16th January at the Museum of Science and Industry in Manchester, many of the UK’s biggest brands and agencies came together to share their thinking and experience on the state of play within the content marketing landscape.

The half-day event, which was the tenth in the popular Marketing Masterclass Series, opened-up with the official keynote by Tunafish Media’s Sam Jones, who shared with delegates his thoughts and experience on Creating Social Content for Brand and Personal Engagement. 

The session looked at how marketers and brands can effectively create content and manage their online channels successfully to raise brand awareness and drive greater levels of online engagement.

Official Keynote by Sam Jones, Tunafish Media at Digital Content Leaders Masterclass, Manchester

Following the keynote, delegates took part in a series of engaging roundtable sessions, which were led by our industry leaders from Wavemaker, Harvest Digital, Digitaloft, TMC Strategic Communications, Search Laboratory and Bring Digital – all addressing the current and future hot issues within content marketing.

 

The masterclass was attending by a record number of delegates, and we’re delighted that the post-event survey ALSO revealed our highest delegate satisfaction score, which was based on the overall learning experience.

Delegates on the day included: PZ Cussons, Kelloggs, ao.com, Sky Betting & Gaming, Missguided, N Brown Group, SCS Sofas, TravelSupermarket, Rentalcars, Virgin Money, Shop Direct, The Co-op, Matalan, Pets at Home, Plusnet, Bupa, npower and many more of the North’s finest. We’ve added a few of our delegate reviews below, and also included the official showreel.

Digital Content Leaders Masterclass, Manchester (7)

“Very interactive sessions. Good mix of experiences around the table from delegates who were able to pitch in with experience sharing from different sectors.”  Head of Content at Autotrader

“The Digital Content Leaders masterclass gives content and marketing professionals the opportunity to network, share knowledge, opportunities and challenges in an ever evolving digital landscape. The event helped me look at content creation from different perspectives and helped me understand what the industry should anticipate in the future with new innovations and trends. It’s also a great way to meet like-minded people in a relaxed setting.” Senior Content Manager at ao.com

“Great bite-sized sessions to gather ideas.” Head of Digital Development at Silentnight Group

We’d like to thank all our delegates and industry partners for supporting the masterclass. The event was produced by the Marketing Masterclass Series in association with Wavemaker, Harvest Digital, TMC Strategic Communications, Digitaloft, Search Laboratory, Bring Digital, theEword, Tunafish Media and Forward Role Recruitment.

We’ll be announcing details very soon about our next event, so please follow all our social channels to stay up-to-date with all the latest developments.